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SenseOn - Empowering the Circular Economy with Technology

SenseOn's SmartCycle platform will provide customers with digital oversight, seamless operational, and efficient lifecycle administration. From office furniture and digital devices to workwear and artwork, our solution enable full control, including historical tracking, environmental impact insights, and optimized resource management.  Transform the way you manage assets and lead the shift towards sustainability with SenseOn

Transforming Sustainabilityinto Profit: Join the Circular Revolution
We are facing a sustainability crisis, where resources are rapidly depleting.
Annually, the EU alone, discards 15.4 million tons of office furniture and electronic waste
‍
SenseOn will establish a profitable platform with their loyal and growing customer base
Now, we are poised to further develop a groundbreaking digital management system to track and manage
the lifecycle of their assets. Making SenseOn the only fully integrated solution for circular asset management.
With seamless registration, easy management, and climate and economic impact reporting.
We are ready to close the loop.

SenseOn - on track for exponential growth
With current revenues of NOK 4 million, we are positioned to exceed
NOK 150 million by Year 5, driven by high-margin subscriptions and recurring income streams, and a strong
Channel Partner strategy

The Problem
- Today`s linear Purchase Model does not provide Sustainable Choices
‍

  • TODAY, IT`S EASIER TO THROW AWAY 
    THAN TO TAKE CARE OF YOUR ASSETS!
     WHY?
  • LACK OF CONTROL & OVERSIGT
    Lack of control, overview and insight results in umwieldy, expensive and unsustainable management of the furniture assets.
  • THE THROW-AWAY CULTURE
    A high threshold for repairing and maintaining the furniture, du to lack of access to simple and effective solutions
  • HIGH COST
    A lack of control, and high threshold for repairs in unnecessary procurement of new furniture
  • DEPRECIATION OF VALUES
    Lack of knowledge about the value of repurposing of office furniture and how this can be managed in a profitable and sustainable way
  • COMPETENCE GAP
    Lack of necessary expertise to advice in how to invorporate existing furniture elements into creatin attractive, functional and sustainable office environments for the future
  • LOGISITCS BARRIERS
    With a lack of access to a services and logistics providers, makes it resource-intensive to manage the furniture Assets

500

million EUR

Is annually spent on office furniture in Norway

1,3

billion EUR

Is annually spent on digital equipment in Norway
B2B and B2C

20%

Public sector

Public enterprises throw away over 7.000 tonnes of usable office furniture mainly because workplace are moved, and no other option is available

140 000

Public sector

140.000 tonnes end up in landfills each year in Norway,
with a value of approximately EUR 40 Million

>40 %

E-waste
Less then 40% of e-waste are recycled in Europe, it is also one of the fasted growing waste stream with 2% growth per year

SenseOn Circular Business Model

  • Overview and Management
    Our user-friendly registry will provide you with complete control over multiple assets. We equip you with the tools to easily register, manage, maintain, and operate them in an efficient and organized way
  • 3. Party Service Integration
    SenseOn integrates all service providers into a unified management platform, enabling seamless access to maintenance, repair, and 
    re-use services. SenseOn manages service workflows and logistics— from planning to final delivery— ensuring efficiency in every step
  • Reporting
    A key driver for enhancing reuse and recycling optimization is the ability to document your company’s performance in this area. By tracking the financial and environmental impact of the actions and management of your assets, we provide valuable insights through intuitive dashboards and reports.

All-in-One SmartCycle
Empowering Customers to Transform from linear Consumption to Circular Management

Streamlined registration and Tag&Track service

Easy accessible overview of company's assets. Equip furniture and IoT devices with QR codes or sensors for seamless tracking. Start managing your physical asset fleet forExtended life, boosting sustainability and saving costs

Easy Management
with traffic-light monitoring

Quickly locate the issues at hand, through our traffic-light monitoring dashboard. Based on automated FDV info collection and Condition reporting – maintenance and repairs are handled quickly and effectively

Get the Job Done
with our 3.party Services

With our integrated 3.party services – getting the job done is as easy as 1 – 2 - 3!

Climate- and Economic Impact Reporting

Gain data-driven insights to optimize your climate impact and financial returns. Make smart, eco-positive choices by tracking emissions saved through circular asset management

Technology for Exponential Growth
Leveraging on existing Technology - Scaling Beyond limits

Hvert enkelt produkt merkes med en unik og sporbar QR-kode utført av SenseOn sitt Tag & Track-team

Utstyret registreres samtidig i SenseOn sitt digitale styrings- og forvaltningsplattform og vil være tilgjengelig for kundene via et abonnement både på desktop og i SenseOn app

SenseOn registrer i denne prosessen utstyrsverdiene i styringssystemet, med en forsvarlig vurdering av ombruksverdien

Gjennom SenseOn App bestiller man enkelt serviceoppdrag, vedlikehold, ombrukstjenester, samt får tilgang til handelsplattformen for salg, deling, leie, kjøp av bruk og nytt

Styrings- og forvaltningsplattformen lar kunden enkelt forvalte, og holde oversikt over klimaregnskap, miljøimplikasjoner, økonomiske besparelser og vedlikeholdskontroll med tilstandsrapport for hele utstyrsflåten

01

Fagkompetanse

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02

Ombruk / livssyklus

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03

Digital plattform

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04

Service og logistikk

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SenseOn Steps to success

Year 5 #1 Platform

SenseOn transforms corporate business practices using advanced technology. By tracking and analyzing data, we provide valuable insights that drive future circular development. We lead the way in defining best practices and setting new industry standards, committed to a future of circular management. By changing consumption habits, SenseOn is safeguarding tomorrow—today!

Year 1 - Positioning

Launch of Our Digital Management Platform v.1.0 (MVP)
‍Positioned for strategic public and private sector clients. Pilot clients are well established.

Year 2 - Scaling

Using technologies such as digital twins, image recognition, AI, and machine learning, we aim to streamline and optimize processes while enhancing the user and customer experience.

Year 3 - Anchor

We will create unique customer experiences by further developing available AR and VR technology. In this way, we’ll optimize the reuse rate of equipment and improve customers' decision-making processes. Through our user-friendly KPI dashboard, customers gain the tools to enhance their circular efforts by making their contributions more visible.

Year 4 - Accelerate

SenseOn accelerates through continuous work in value-based technology development and proactive service innovation. We are pioneers in emerging markets, with established strategic partnerships in all areas where we are represented.

SaaS model – Provides optimal scalability

Our smart subscription model is built on value-added services and an efficient incentive program that creates ambassadors and strengthens customer loyalty.

SenseOn leader team

Lena Lerpold Larsen - Founder, CEO
Seasoned business developer with senior experience across IT, finance, office furniture, and oil&gas. With a degree in Change Management, Lena combines strategic insight with operational expertise to drive growth and secure strong market positions.

Grete Sexe - Partner, CSO
A visionary and strategic leader with a master degree in Green Growth, Innovation, and Digitalization. Grete brings extensive international experience and versatile expertise. Dedicated to advancing SenseOn's mission, she ensure the company  aligns with international regulatory principles across all levels, fostering sustainabile and compliant operations.

Frank Veum - CTO
With over 20 years in IT leaderships, Frank excels in system design, development, and support. His expertise strengthens SenseOn's technical strategy and project execution

1/5

2017/2018

SenseOn was founded


SenseOn was founded in 2017, with an initial funding round of NOK 3 million financed through a combination of investor contributions and internal capital. The company launched its soulutions to the marked in Q4 2018

2/5

2019

Circular economy strategy


Established and developed collaborations with well-established industry experts, partners, manufactures, and financial institutions. In partnership with Circular Norway, the company is shaping its cirular economy strategy

3/5

2020

Organic growth


The company is experiencing increased sales across all business areas. Secured a three-year framework agreement for advisory services with Norway Scientific University College

4/5

2021

Strategy development

Further development of the company's technological strategy. Signed an agreement with Mustad Eiendom and launched a co-working pilot under the Circular Subscription model. Assisting VID Specialized University and Haraldsplass in Bergen with their rehabilitation project. Achieved a revenue forecast of NOK 8 million with a positive financial result.

5/5

2022/2023

Technology Development

‍

Market Position

6294

REFURBISHED AND RE-USED
                  AS OF 2024

47

PROJECTS DELIVERED
            AS OF 2024

8 MNOK

REVENUE 2021

80

CUSTOMERS

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